Longtime NASCAR announcer Ken Squier died Wednesday. He was 88.
Squier is the most recognizable voice and face in NASCAR television history. He was the announcer for the 1979 Daytona 500, the race that put NASCAR on the national map.
The famous race was the first NASCAR race to be broadcast live on television in its entirety. As a massive snowstorm had hit much of the United States, 16 million people watched Richard Petty’s win as Donnie Allison and Cale Yarborough crashed while racing for the lead on the final lap.
It’s Squier who viewers hear exclaim “and there’s a fight, between Cale Yarborough and Donnie Allison” as the two drivers tangled near their crashed cars. The moment is one of the most iconic in NASCAR history.
Squier served as the voice of CBS’ NASCAR coverage from 1979 through 1997 before current NASCAR on Fox announcer Mike Joy took over. Thursday morning, tributes to Squier from fellow NASCAR Hall of Famers started pouring in on social media.
Ken Squier was there when Nascar was introduced to the rest of the world in 1979 for the Daytona 500. I’m convinced that race would have not had its lasting impact had Ken not been our lead narrator. We still ride the wave of that momentum created on that day. Kens words and…
— Dale Earnhardt Jr. (@DaleJr) November 16, 2023
Ken Squier was a true legend in the sport. He will be greatly missed. pic.twitter.com/WNL2PF1IwG
— Dale Jarrett (@DaleJarrett) November 16, 2023
Before getting into broadcasting, the Vermont native built Thunder Road Speedway in his home state as a weekly site for short-track racing in the Northeast. Squier is also one of the co-founders of the Motor Racing Network, one of the two networks that broadcast NASCAR races on the radio.
Squier was inducted into the NASCAR Hall of Fame as part of its 2018 class and is the only member of the NASCAR Hall who is enshrined primarily because of his duties as a broadcaster. The NASCAR Hall of Fame also created the Squier-Hall Award in 2012 named in honor of Squier and longtime radio broadcaster Barney Hall. The two were the inaugural recipients of the award.